It’s a given in advertising. Beautiful people can sell much more than average looking people. 

We all want to be those people with perfect bodies, hair, and teeth, buying that expensive car or feeding their kids delicious, microwavable pocket-pho-food items filled with so many chemicals they could cause a nuclear reaction. Sadly, when we look in the mirror, reality slips back in. But for a few blessed moments we relate with that character and their well-behaved children, and may just run out to buy that product. Even if it kills us.

Remember when smoking was considered "sexy" and Coca Cola made all the world want to sing, and we thought McDonalds served real meat in their burgers because their jingle told us so? I'm not saying advertisers sell the truth. We all know they lie to get you to buy. But the advertiser needs to find the consumer's achilles heel. In the 80s, Tom Selleck could have sold me the Brooklyn Bridge. Thankfully, he didn't advertise real estate.

But since we are now forced to watch more and more commercials on Netflix, Hulu, and most other channels, unless we pay their larger blackmail price per month, we should at least have a say about the sights we have to see. They are obviously pushing pharmaceutical drugs harder than any street thug in downtown Minneapolis. Every commercial features characters who look like what's left over after a zombie apocalypse, or rejected contestants of The Biggest Loser, and often display the joy of a crocodile with constipation. Granted, sometimes they are actually trying to portray the feeling of constipation. So, in those specific cases, they are quite good at their jobs.

But they are a far cry from the happy, pleasant-faced people from days gone by who made you believe mopping the floor with Mr Clean by your side was like being asked to the prom by the captain of the football team. Or that chewing Double-mint gum could make you see twins. Or that Nice & Easy hair color didn’t just change the color of your hair but made you believe you looked like a super model or at least one of Charle’s Angels.

I miss those days.

(Pretty flower Image by zdenekfritz0 from Pixabay) Doesn't it make you want to buy a bee of your own? :)

Thanks for stopping!

Barbara